Hi, there! I’m Breanne–
Award-winning Brand & Creative Director and strategic problem-solver with a passion for people and transformative brand storytelling, backed by a strong record in developing and managing visual brand strategy and integrated marketing campaigns.
With a decade of building high-growth visual identities, I’ve learned that the best creative doesn’t just happen; it is crafted for business impact. While my roots are in design, my focus is branding for B2B Tech and SaaS companies. I leverage technology to deliver marketing collateral and solutions that connect creative work to revenue, market positioning, and long-term business growth.
My ability to translate business priorities into compelling creative is a key differentiator. I bridge creative and executive teams by demonstrating the revenue-driving potential of thoughtful design, ensuring all projects strengthen brand position and deliver tangible business outcomes.
Strategic Leadership & Impact
I thrive at the intersection of strategy and mentorship. Throughout my career, I’ve had the privilege of leading diverse, cross-functional teams to bring complex brand visions to life:
Team Leadership: I have directly managed and mentored teams of graphic designers and social media managers while providing creative direction across multidisciplinary groups, including web designers, videographers, and educational designers. My leadership approach centers on building strong, supported teams by setting clear direction, offering thoughtful feedback, and empowering individuals to deliver their best work while continuing to grow in their careers.
Stakeholder Influence: I am a seasoned partner to the C-suite and Marketing Leadership. I regularly present brand health metrics and share-of-voice data to secure leadership buy-in and benchmark against the industry.
Cross-Functional Collaboration: I have led and collaborated on many high-impact projects across the business, including a focus on integrated collaboration within marketing, partnering with Growth Marketing, Portfolio Marketing, Digital, and MarTech to optimize the brand’s presence and customer journey, and acted as a creative bridge across the business to ensure brand consistency within Product, Education, People and Places, and Employer Brand to cultivate a unified internal and external brand—experience in presenting results and analysis directly to executive and Marketing leadership.
Core Skills
Brand Strategy | Creative & Content Direction | Graphic Design | Integrated Marketing | Global Event Branding | Social Media Business & Marketing Operations | People Management | Team Development | Cross-functional Leadership | Communications & Storytelling | Competitive Intelligence | Resource & Budget Management | Generative AI & Strategy | Business Acumen
Tools
Adobe Creative Suite | Figma | Asana | Piwik | Talkwalker | Hootsuite | Sprinklr | Tableau | Slack | Microsoft Teams | Google NotebookLM | Gemini | ChatGPT | Grammarly