Hi, there! I’m Breanne–
Award-winning Brand & Creative Director and strategic problem-solver with a deep passion for technology and transformative brand storytelling, backed by a strong record in developing and managing visual brand strategy and integrated marketing campaigns.
With over a decade of building high-growth visual identities in the B2B Tech and SaaS, I’ve learned that the best creative doesn’t just happen; it is crafted for business impact. While my roots are in design and photography, my approach is driven by business impact. I leverage technology to deliver marketing collateral and solutions that connect creative work to revenue, marketing positioning, and long-term business growth.
My ability to translate business priorities into compelling creative is a key differentiator. I bridge creative and executive teams by demonstrating the revenue-driving potential of thoughtful design, ensuring all projects strengthen brand position and deliver tangible business outcomes.
Strategic Leadership & Impact
I thrive at the intersection of high-level strategy and hands-on mentorship. Throughout my career, I’ve had the privilege of leading diverse, cross-functional teams to bring complex brand visions to life:
Team Leadership: I have directly managed and mentored teams of graphic designers and social media managers, while also providing creative direction for larger multidisciplinary groups—including web designers, videographers, and educational designers—to ensure a cohesive brand voice across every channel.
Stakeholder Influence: I am a seasoned partner to the C-suite and Marketing Leadership. I regularly present brand health metrics and share-of-voice data to secure leadership buy-in and benchmark against the industry.
Cross-Functional Collaboration: I have led and collaborated on many high-impact projects across the business, including a focus on integrated collaboration within marketing, partnering with Growth Marketing, Portfolio Marketing, Digital, and MarTech to optimize the brand’s presence and customer journey. Acted as a creative bridge across the business to ensure brand consistency within Product, Education, People and Places, and Employer Brand to cultivate a unified internal and external brand. Experience in presenting results and analysis directly to executive and Marketing leadership.
Technical Skills
Creative & Art Direction | Graphic Design | Brand Strategy | Integrated Marketing | Global Event Branding | Business Operations | People Management | Team Development | Mentorship | Strategic Direction | Social Media | Competitive Intelligence | Resource & Budget Management | Generative AI & Strategy | Business Acumen
Tools
Adobe Creative Cloud (Photoship, Illustrator, InDesign) | Figma | Miro | Asana | Piwik | Talkwalker | Hootsuite | Google NotebookLM | Gemini | ChatGPT | Sprinklr | Grammarly